New Market Research Lab Opens at Thomas Jefferson University

December 11, 2025 - 08:52

A newly established market research lab at Thomas Jefferson University is set to transform the educational experience for students pursuing careers in business and marketing. Funded by alumnus John Thackrah, the state-of-the-art facility boasts an impressive budget of $1.8 million, aimed at providing students with hands-on experience in market research.

The lab is designed to give students access to live data, enabling them to conduct real-time market analysis and develop practical skills that are highly sought after in today’s competitive job market. This initiative reflects the university's commitment to enhancing academic programs and preparing students for the demands of the workforce.

By integrating cutting-edge technology and real-world applications, the lab will serve as a vital resource for students, faculty, and industry partners. The opening of this facility is expected to foster innovation and collaboration, positioning Thomas Jefferson University as a leader in market research education.